Resource Library Calendar Career Management Community
About The AMA Search
Login

Community

Email Print page

Law Firms and Small Business Cases 

ARC: Teaching: Cases: Law Firms and Small Business

Little Up Arrowareas: entrepreneurship: teaching

ARContributions by Michael Walsh

  • David B. Godes (2005), "Hale and Dorr" [Publisher's Site]
  • Jay W. Lorsch, Samantha K. Graff (1995), "Marketing at Wachtell, Lipton, Rosen & Katz," [Publisher's Site]

These are law firms but the cases are directly applicable to various sorts of small business. Send additions or suggestions for this page to arc@ama.org.

AMA IconPowered by the American Marketing Association | Copyright © 2008 MarketingPower, Inc. The site content may not be copied, reproduced, or redistributed without prior written permission from the American Marketing Association or its affiliates.